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September 13, 2004

Early Bird Registration Open
2nd International System-on-Chip Conference and Exhibition
Crowne Plaza Hotel, Silicon Valley - Milpitas, California

IRVINE, Calif., September 13, 2004 – Savant Company Inc. today announced the opening of the early bird registration for the 2nd International System-on-Chip (SoC) Conference, which will be held at the Crowne Plaza Hotel, Silicon Valley - Milpitas, California, on Wednesday, November 3rd, and Thursday, November 4th.

Tensilica, Inc., is the platinum sponsor of the 2nd SoC Conference. Other sponsors include major organizations such as VSI Alliance, OCP International Partnership, Open SystemC Initiatives, Silicon Integration Initiatives, BioChipNet, as well as targeted SoC-related magazines like Chip Design, Chip Design Resource Catalog, EDA Nation, SOCcentral, Advanced Packaging Magazine, Surface Mount Technology, Global DSP Magazine, and DSP Engineering. For the complete Conference program and for registration information, visit:http://www.SoCconference.com

"It’s about time the US had a commercially-oriented SoC conference specifically for chip-development teams. This highly targeted and focused conference addresses the entire SoC-related food chain, including semiconductor vendors, chip foundries, EDA-tool and IP vendors, and vendors of CPU and DSP cores," stated Steve Leibson, Tensilica's Technology Evangelist. "This will be a great opportunity for industry leaders to share their visions and for SoC designers to see and hear about the latest SoC-design technologies."

“We are presenting the most important and crucial SoC-related issues in this unique and innovative conference in four informative tracks that are complemented by outstanding keynotes and challenging panel discussions on the hottest SoC-related topics,” said Farhad Mafie, President and Chief Executive Officer of Savant Company Inc. and the conference organizer.

Participating companies and universities include: Tensilica, Intel, IBM, ARM, Cadence Design Systems, Mentor Graphics, Synopsys, Magma, Toshiba, Freescale, Texas Instruments, NEC Electronics, Stanford University, Elixent, Xilinx, Palmchip, ARC International, IndigoVision, San Jose State University, iSuppli, LSI Logic, Synplicity, Atrenta, Open Silicon, UMC, Morpho Technologies, Altera, AqTrack, Tripylon Networks, AmerNet, and more

About Savant Company Inc.

Savant Company Inc. provides marketing consulting, research and educational services. Savant relies on the combined expertise and professional leadership of Savant Affiliates and Savant’s highly respected Advisory Board. Together, they ensure the quality of Savant’s leading-edge services, conferences, seminars, workshops, intelligence reports, newsletters, etc., to business professionals worldwide.

Savant Company Inc. is an independently owned and independently operated company incorporated in the State of California. For additional information on the company or its products and services, please visit www.savantcompany.com. For marketing inquiries, please e-mail MySavantMarketing@Gmail.com

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